This poster design was finished in 2021 while I attending New York Institute of Art and Design. The requirements included designing a typographic poster ad using a split-complimentary color scheme, a blending mode and only one type family.

For this design I chose to promote a summer sale ad for a fictional beach clothing store and imagined it placed in various locations near the store to help bring in customers.

These are all fictional mock-ups. I created the poster design in Adobe Illustrator.

© Copyright Roxy Benton Designs
summer sale ad storefront.jpg